حکومت مقصد گردشگری – عمل، نظریه و مسائل مربوط

This book examines the political order and the issues, processes and approaches in applying governance insights to tourist destinations. The book consists of 16 chapters presented in three parts. Part I introduces the reader to the issues and considerations of tourist destination governance. The four chapters in this part address the diversity of questions of relevance around regional destination development, community involvement, responsiveness and future outcomes of governance in the context of tourism. This includes an exploration of a variety of challenges regarding governance in emerging tourist destinations within the Greater Mekong in Asia, the conflicts in governance within a regional community in Scotland which has had a long history of golf tourism, the development of a typology of issues and pressures that affect tourist destination governance and the role of knowledge in good governance for tourist destinations. Part II explores the complexities and considerations of decision making and the significant role it plays in its specific relevance to tourist destination governance and tourism development within regional communities. In acknowledging that tourist destination development may involve contentious, complicated and arduous processes, this part recognizes that decision making has a prominent role to play in achieving effectiveness in governance. The three chapters in this part examine tourist destination decision making during times of crisis in Thailand, stakeholder roles in governance and decision making for a wildlife tour in Tonga, and the utilization of community involvement and empowerment as keys to success in regional tourist destinations. Part III provides further understanding regarding the approaches and solutions of tourist destination governance. This includes aspects of structural change, community engagement, networks and collaborations in the context of destinations. The five chapters in this part include the exploration of a process of governance change within a broader mountain tourist destination in Switzerland, utilizing effective networks as assistance to governance in destinations, community-based tourism governance solutions in a case study in Thailand and insights from complexity, network and stakeholder theories as approaches, including an understanding of a micro-macro context of tourist destination governance at its local/regional and national level. The concluding chapter examines the theory and methodology of governance studies, provide insights for tourist destination managers and researchers, and identify opportunities for further research into destination governance issues. This chapter discusses the application of governance concepts to other countries governance and issues of conceptual importance, such as the need for ideology in the discussion of governance. This raises the question: does good governance of a tourist destination have to be based on democratic principles? Finally, the chapter looks at the concept of governance effectiveness

طرح جامع گردشگری استان تهران

در این بخش طرح جامع گردشگری استان تهران قرار داده شده است. این طرح شامل 3 فاز و هر فاز شامل چندین بخش است. نقشه ها و تمامی مستندات طرح نیز قرار داده شده است.

انفورماتیک توریسم – به سوی رویکرد های مبتنی بر دانش نوین

This book introduces new trends of theory and practice of information technologies in tourism. The book does not handle only the fundamental contribution, but also discusses innovative and emerging technologies to promote and develop new generation tourism informatics theory and their applications. Some chapters are concerned with data analysis, web technologies, social media, and their case studies. Travel information on the web provided by travelers is very useful for other travelers make their travel plan. A chapter in this book proposes a method for interactive retrieval of information on accommodation facilities to support travelling customers in their travel preparations. Also an adaptive user interface for personalized transportation guidance system is proposed. Another chapter in this book shows a novel support system for the collaborative tourism planning by using the case reports that are collected via Internet. Also, a system for recommending hotels for the users is proposed and evaluated. Other chapters are concerned with recommendation, personalization, and other emerging technologies

سطح بندی مناطق نمونه گردشگری استان چهارمحال و بختیاری با بهره گیری از روش AHP

با توجه به رشد سریع صنعت گردشگری در جهان، اهتمام در راستای توسعه این صنعت و شناسایی قابلیت ها و توانمندی های مناطق، مقاصد و سایت های مختلف گردشگری و الویت دهی به آنها نیازمند نگاهی دقیق و عملی همراه با برنامه ریزی جهت توسعه همگام با جریانهای جهانی میباشد. با توجه به محدودیت های مختلف اعم از فنی، مالی، زمانی و نظیر آن امکان بهرهگیری و توسعه تمام ظرفیتها درهمه مناطقگردشگری موجود در مدت زمان کوتاه میسر نیست . لذا، استفاده از روش های مناسب اولیتبندی مناطق موجود و تعیین بهترین مکان، با استفاده از معیارها و شاخص ها مناسب، ضروری می شود. استان چهارمحال و بختیاری با برخورداری از منابع مستعد گردشگری و قابلیت های لازم در زمینه توسعه گردشگری از دیدگاه صنعت گردشگری از اولویت ویژهای برخوردار میباشد لذا پرداختن به برخی مناطق نمونه گردشگری در این استان برای تامین انواع تقاضای گردشگران جایگاه قابل ملاحظهای دارد. در این نوشتار، با استفاده از روش تحلیل سلسله مراتبی ) پس از تعریف معیارهای مناسب( سه منطقه به عنوان منطقه نمونه گردشگری )بازفت، چغاخور، سامان( گزینش شده و مورد بررسی قرار گرفته اند؛ باتوجه به اینکه معیارهای مورد نظر از ارزش و اعتبار متفاوتی برخوردارند؛ لذا، تحلیل سلسله مراتبی، به عنوان بهتریت روش مورد بررسی قرار گرفت که در آن اهمیت هر کدام از معیارها که ترکیبی از معیارهای کمی و کیفی است، مد نظر قرار می گیرد. نتایج این مطالعه که با استفاده از روش تحلیل سلسله مراتبی AHP و نرمافزار Expert Choice صورت گرفت نشان داد منطقه نمونه گردشگری سامان در اولویت اول، چغاخور در اولویت دوم و بازفت در اولویت سوم قرار دارد.

گردشگری باز - نوآوری باز

This book examines the concepts of open innovation, crowdsourcing and co-creation from a holistic point of view and analyzes them considering their suitability to the tourism industry. Methods, theories and models are discussed and examined regarding their practical applicability in tourism. The book illustrates the theoretical mechanisms and principles of Open Innovation, Crowdsourcing and Co-creation with case studies and best practices examples. In addition to the scientific target group, the book is a useful resource for managers of the entire tourism industry. First, the book presents the theoretical fundamentals and concepts in 11 specific chapters. This basis is then enriched by three parts with case studies, focusing on information, creation and provision respectively. Finally in a concluding part the editors sum up the book and give an outlook on the implications, learnings and future perspectives of open innovation, crowdsourcing and collaborative consumption in the tourism industry